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AI-Powered Digital Marketing Foundation Certificate Program
Learn digital marketing fundamentals, AI-assisted content creation, social media branding, advertising basics, and campaign planning through practical projects.
About This Program
The Foundation stage is where every Velyon learner begins. Over four weeks, you'll learn how modern marketers use AI for content, ads, and growth — then apply it in one real, hands-on mini project.
This isn't a preview or a taster course. What you build here becomes the first entry in your portfolio, and completing it is what unlocks the Professional Certificate stage.
What You'll Build
- An AI-optimized social media profile and content plan
- One sample ad campaign, copy and creative included
- A starter portfolio page documenting both
What You'll Learn
- Digital marketing fundamentals & how AI fits in
- Social media branding basics
- AI prompting for content creation
- Meta & Google Ads fundamentals
- Ad copywriting basics
- Structuring a portfolio-ready project
Program Content
Week 1 — Digital Marketing & Branding Foundations
- Introduction to digital marketing and where AI fits in
- Personal/business branding basics on social platforms
- Assignment: build and optimize one social profile
Week 2 — AI Content & Prompting
- AI prompt engineering for marketing content
- Content planning basics
- Assignment: draft an AI-assisted content calendar
Week 3 — Ads & Copywriting Basics
- Meta & Google Ads fundamentals
- Writing ad copy that converts
- Assignment: write and lay out one sample ad campaign
Week 4 — Portfolio & Completion
- Structuring your mini project as a portfolio piece
- Final submission & mentor review
- Foundation Completion Certificate issued
Certification
On completing all four weeks and submitting your mini project, you'll receive a Foundation Completion Certificate — and unlock enrollment into the Professional Certificate stage.
No questions yet — enrolled learners can ask questions here once the cohort starts.
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